
MODAN was launched with a clear message in mind: to show women that they can like what the hell they want.
MODAN モダン – Japanese for ‘modern’
Having produced a magazine called VanityHype for around seven years, I found myself in a position where I didn’t want to create something I did not love or believe in anymore. The publication came about in the days of the British ‘Lad’s mag’, so in response to that I co-founded VH to feature men in next-to-nothing.
MODAN promotes positivity, a platform for writers to develop their skills, and photographers to have a place to show their work other than on the ‘gram
Those seven years were full of highs and lows, and I met so many amazing people through it. I also learnt a lot about myself and got to a point where I did not want to be producing a magazine that objectifies men – it happens too – and I would much rather be creating something less…. less adult? Instead, something to promote positivity, a platform for writers to develop their skills, and photographers to have a place to show their work other than on the ‘gram.
MODAN is for forward thinkers. It is a fresh perspective on women’s media. We’re fierce, but rather than using terms favoured by brands, it’s about producing an online magazine that focuses on what the modern woman wants. As I started this journey, which began from taking a look through the magazines in a supermarket and not being able to relate to anything, I realised that maybe there were others out there who feel the same way.
MODAN was born.
Image by Jasmaine Cook